Bounty

About Bounty

Bounty is market leader in producing the latest information for expectant parents, new parents and their families.

Bounty 'Your Pregnancy' Publication

Educational resource, written and endorsed by health professionals, providing a week by week diary to guide expectant parents through pregnancy. 97% reach of the market.

Bounty Pregnancy Pack

Contains 'Your Pregnancy' publication and local maternity and hospital service information and inserts, advertising products and services. Available from your Lead Maternity Caregiver, through antenatal clinics, general and obstetric practices, independent midwives and antenatal educators.

'Your Baby' Publication

Follows on from the earlier publication and provides information from birth to preschool. Reaching 94% of the market.

Bounty Gift Pack

'Your Baby' is contained in this pack. Given to the new mother within 72 hours of giving birth. Available from hospitals, birthing units nationwide. Also contains product and service information and samples.

Bounty Database – Direct Marketing

Bounty holds two databases. One holding name and address details of pregnant women and the other of parents with children aged 6 weeks to approximately 6 years.Database extractions can target specific age groups, child gender, geographic location, family size.

Consumer Research and e-newsletters

Bounty has regular online communication with consumers through e-newlsetters and carries out regular consumer surveys. There is opportunity to be a part of these surveys and results relevant to your campaign or product can be made available to you. We can also provide feedback on distribution through ongoing monitoring of your campaign.